Style With A Conscience

What’s not to love about the Danish eco-fashion label Noir? Starkly monochromatic and sharply tailored collections designed to satisfy consumers with a social as well as a fashion conscience.

Apart from creating beautiful clothes Noir’s vision has also led them to create a new cotton fabric brand called Illuminati II with the intention of producing a new luxury fabric from raw African cotton for use by leading luxury fashion brands around the world. More importantly their initiative has led to the establishment of the Noir Foundation, a fund that allocates a high percentage of revenue from sales to support the African cotton workers as part of the Proud Harvest supply chain. By providing essential medicine and micro loans, the so-called Humane Business Model provides much needed support where it is required the most.
As if all of this wasn’t enough, Noir happens to be a member of the U.N. Global Compact adhering to human rights, labour safety, environment and anti-corruption politics and is also affiliated with The International Labour Organization.

Noir is the brainchild of Peter Ingwersen who was previously a Brand Manager for Levi’s RED and Levi’s Vintage before becoming a Managing Director at Day, Birger et Mikkelsen (another successful Danish fashion brand).

We love the way that Noir have treated the cotton they use to create what they call cotton couture. Specially treated cottons including a coated cotton that gives the impression of rubber, a honeycomb cotton with sculptural qualities and cotton silks with a luxurious feel.

source: lifeiscarbon.com

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